OUTREACH 2
Nutrition
2.24.22
For the month of February, our focus was to convince customers to prioritize proper nutrition and exercise. The video contained dialogue of mostly English (and some Filipino), outlining healthy eating habits and exercise benefits. More specifically, we analyzed the food pyramid and the importance of fruits and vegetables. We also suggested easy ways to exercise, and the recommended length of time to spend on these exercises.
The distribution of the video was public for all, however was connected to our Sari-Sari store through our rewards programs, if a customer has spent more than or equal to 200 pesos worth of goods they would be given a link and a quiz with question about nutrition. If they showed that they learned enough about nutrition from our video to answer the questions correctly we gave them a free kit of items relating to nutrition worth 200 pesos. We believe that with the incentive of free things we could both boost the sales while also educating those who bought from our store and through receiving our kits we hope not only to educate, but to also improve the health and nutrition of each of our customers.
The Nutrition kit includes foods with essential nutrients such as: margarine, bacon spread, meat loaf, pork & beans, condensed milk, pineapple Bites, green peas, and more. See our poster for more information!
The distribution of the video was public for all, however was connected to our Sari-Sari store through our rewards programs, if a customer has spent more than or equal to 200 pesos worth of goods they would be given a link and a quiz with question about nutrition. If they showed that they learned enough about nutrition from our video to answer the questions correctly we gave them a free kit of items relating to nutrition worth 200 pesos. We believe that with the incentive of free things we could both boost the sales while also educating those who bought from our store and through receiving our kits we hope not only to educate, but to also improve the health and nutrition of each of our customers.
The Nutrition kit includes foods with essential nutrients such as: margarine, bacon spread, meat loaf, pork & beans, condensed milk, pineapple Bites, green peas, and more. See our poster for more information!
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